smash the crunch



crunch is the set of abusive practices implemented by video game companies in order to force their employees to finish games in increasingly shorter amounts of time.

✳ this practice is well-known, but largely ignored by consumers. this project aims to call attention to these practices, being the stickers representative of a scale that rates games based on the producer’s practices:
  ∗ the AAA level (the worst one) stands for the triple-A industry, the one where most complaints come from D: bad!
  ∗ the II level (the best one) basically means “very indie”, it represents indie developers, usually small teams that aren’t being pushed around by multimillionaires :D

✳ the collection is open source, allowing anyone to stick them ;) in game stores or any other place deemed appropriate.
#2020 #illustration #social_intervention #academic_project